New awareness campaign: To speak is a sign of strength
In 2020, the Portuguese Association for Victim Support received a total of 1,627 cases of male victims of domestic violence, a number that has been growing year by year. Stigma, prejudice, fear and low self-esteem prevent many men from talking about it and coming out as victims, which leads to the belief that the real numbers will be much higher than the identified cases.
With the purpose of fighting prejudice, APAV, in partnership with PEPPER agency, launches a campaign that intends to alert to this reality and tell men that talking about the issue, and assuming that they are victims, is a sign of strength.
If you have been a victim of crime or violence, contact us through the Victim Helpline | 116 006 (working days, from 8 am to 10 pm).
Agency: PEPPER
Production: FASTFORWARD